Flavor Companies
Flavor companies produce and sell flavor compounds as well as flavor delivery technologies for foods and beverages. Flavors improve or enhance the natural taste of foods as well as mask unpleasant "off-notes" that may be present due to processing or other additives.
Making the best beverage flavor is a complex process that requires a team of highly skilled technicians. By processing variables and mixing ingredients, formulating unique and relevant beverages blends art and science. A beverage formula can consist of a mix of flavors, sweeteners, acidifiers, emulsifiers, colors, nutraceuticals, botanicals, preservatives and other ingredients.
Beverage flavor constituents can be very volatile and react differently with ingredients. Nutraceuticals, which are now a very important part of beverage formulation, are very unstable if used incorrectly. Drink Flavor developers make sure the shelf life is sufficient to sustain a profitable supply chain, which is also a very important factor hence the importance of understanding the preservative process. There are obviously many other factors involved in beverage formulation and drink flavors.
A positive safety assessment of Steviol Glycosides, expected from the European Food Safety Authority as early as March 2010, will likely translate to EU-wide approval for Stevia Sweeteners in the latter half of 2010. Companies anticipating this historic event are heading to Geneva on 18-19 May for the 2nd Stevia World Europe conference, for a head start in the race to enter the 500 million strong European market.
